Does TechCrunch Extra Crunch present extra pitch opportunity? The one-word answer is yes. But in the vast majority of instances, tech PR pros will pitch the publication just as they have since its founding in 2005.
By request, here's a deep look at data journalism in Tier 1. We offer info on 17 data journalists working at the WSJ, NYT, Bloomberg, Quartz, Fortune, Financial Times, The Economist and Minneapolis Star-Tribune. This certainly will get you started. Also included: URLs to Tier 1 dataviz content and Twitter feeds.
What has the client won lately? Here's a list of 21 awards bestowed by national and regional publications.
The Block "is not an enthusiast site [for crypto]," says new editor-in-chief John Biggs. "We're not rah rah rah all day long like other sites." The 12-year veteran of TechCrunch is now a full-timer at The Block, a thoughtful crypto publication that's coming up on its first birthday.
Is “social good” a good topic to pitch? Mashable does have its “social good” section. Fast Company’s Ben Paynter and VentureBeat’s Kyle Wiggers do write frequently on the topic. This week we added six additional reporters to our SWMS social good cheat sheet, as well as a twice-weekly newsletter from Vox.
By request, here's a list of reporters who cover "social good." We tried to include only reporters who write on the topic regularly. Many reporters will touch the subject once and that's it.
We took a quick look this week at overall trends in enterprise tech edit. Pitch opportunity still exists, but the obsession with the industry leaders is almost shameful. We analyze the work of five Tier 1 enterprise tech reporters and check in on what's moving the meter at the IDG "usual-suspect" pubs.
Enjoy our editorial teleconference with TechTarget senior news writer Chris Kanaracus. The former IDG reporter arrived at TT last October after two-plus years at Constellation Research. Chris spent 45 minutes with our subscribers and dispensed a lot of helpful pitch advice.
More than 1,000 media people lost their jobs yesterday. At BuzzFeed the toll will range between 225 and 250. At Verizon Media Group — home to Yahoo, AOL and TechCrunch — it was more like 850. What’s happening and what does it mean for PR?
Does Business Insider hurt itself reserving select articles only for BI Prime subscribers? Probably not. Of all the types of articles BI publishes, only three tend to be gated, SWMS research shows. Unfortunately, those types include most stories PR folks would pitch.
There aren't many, but there's a small group of reporters and bloggers who track the rise of product managers. Gartner does, too. Here's our cheat sheet.
Dow Jones this week introduced WSJ Pro Artificial Intelligence (WSJ Pro AI), the sixth in a series of WSJ Professional Editions designed for business executives and technologists immersed in a particular field. Unlike the other WSJ Pro verticals -- focused on cybersecurity, central banking, venture capital, private equity, and bankruptcy -- the AI vertical is free.
