2019: The Pre-Holiday Notebook

Here's a selection of 2019-related links and notions you may find predictive of things to come. Explored are three cool tools that automate the creation of rough drafts, the rise of graphics at the WSJ, and the specter of global financial chaos that could transform the world of business and tech media.

How to Pitch Business Insider's "My First Day as a CEO"

A sharp-eyed subscriber alerted us this week to a cool, little-known Business Insider feature called “My First Day as CEO.” After a bit of sleuthing we identified the editor who oversees the franchise, and she offered us good background and pitching advice.

Want to upgrade to a subscription that includes SWMS news, research and consulting? Send e-mail to Christy for details.

Contributed Content by Membership: the Ad Age Collective

If you like the Forbes Technology Council, you'll like the newly announced Ad Age Collective. It's based on the same idea: paying an affordable annual fee for the right to publish content to a prestigious site and to enjoy additional benefits -- such as professional introductions and early-bird pricing to live events.

Want to upgrade to a subscription that includes SWMS news, research and consulting? Send e-mail to Christy for details.

Wanted: SEO-Minded AEs

There aren't too many like Kathryn Bonesteel. She has worked in PR at agencies and in-house. At other times she worked as a legislative aide in the Texas House of Representatives, and in marketing for the Dallas Cowboys. And she's one of the sharpest pros we know when it comes to SEO and social analytics.

Want to upgrade to a subscription that includes SWMS news, research and consulting? Send e-mail to Christy for details.

Techmeme Introduces Topic Leaderboards

If you're looking for quick-and-dirty lists of top tech edit targets across 28 tech categories, you might be interested in Techmeme's new Topic Leaderboards. Created by Gabe Rivera in 2005, the original Techmeme Leaderboards tracked the clout of individual reporters and publications, and still do.

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Lindsay Ciulla on Avoiding Burnout, Building Strong Talent

I’ve previously written about managing difficult clients and maintaining profitability - two daily challenges in the life of PR leadership. While these are critical to your everyday role, there’s another key factor that will help or hurt you while juggling the work: your team.

Want to upgrade to a subscription that includes SWMS news, research and consulting? Send e-mail to Christy for details.

Notes from the Field, Nov. 29, 2018

Five weeks and 61 meetings... we learned much on our now-concluded road trip. In short, clients and agencies need to talk more. From agencies we heard questions such as, "What if the client doesn't know what their story is?", and, "They won't let us talk about that." 

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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
Wed, 2014-10-01 15:49

In her biweekly newsletter Snappington Post, our longtime subscriber Cheryl Snapp pointed to a Fast Company article advising job a... Read more

Sun, 2014-08-24 19:07

It's a tabletop tech demo event on Oct. 16 in NY. It starts at 4p exclusively for media, and at 7p opens to the public. Details... Read more

Fri, 2014-08-22 12:45

The Awl's Matt Buchanan has some great sources inside the New York Times. Here's a must-read on how Suzanne Spector backed into the top job. The so... Read more

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