Protocol Enterprise is what B2B comms pros long have waited for — a destination for authoritative, thoughtful discussion of enterprise tech outside of the trades. Led by senior reporters Tom Krazit and Joe Williams, Protocol Enterprise delivers a steady stream of edit in web articles, newsletters and live web events.
Reuters global technology editor Jonathan Weber is back in the USA after three years based in Singapore. His role remains the same: managing a team of roughly two dozen reporters from around the world, tracking tech trends and the public companies that drive them.
[SWMS contributor Rhiannon Pacheco writes:] “Today we’re excited to launch Two Questions, an incisive, get-to-the-point interview series where we sit down with a top-tier journalist to learn what makes them tick and why they love what they do. Our inaugural guest: Forbes senior editor Alex Konrad.
[SWMS contributor Rhiannon Pacheco writes:] Forbes senior editor Alex Konrad has announced the launch of a new weekly newsletter called “The Midas Touch,” debuting Sun. Mar. 7. Alex shared with us rich detail on the newsletter’s focus -- “the world of VC and startup fundraising” -- and on how PR pros can pitch stories.
Add Fast Company to the growing list of publishers launching readership communities. The Fast Company Executive Board now offers a waitlist in advance of its formal opening next week. FC is building its Executive Board in association with The Community Company, a virtual professional services firm that manages councils for Forbes, Rolling Stone, Newsweek and Bizjournals.
Fahmida Y. Rashid is back in what PR pros call “earned media.” After three years as senior managing editor of Decipher, a cybersecurity publication from Duo Security, Fahmida is now executive editor at VentureBeat, helping the 15-year-old publication shift focus to help serve B2B technology decision-makers.
Forbes this month deepened its investments in C-title community with CxO, a platform designed to congregate points of view from CEOs, CFOs, CHROs, CIOs and CTOs. There’s new opportunity for pitching and relationship-building.
Consumer health reporters are harder to spot than they used to be -- thanks to Covid-19. New strains, new vaccines -- already scarce health journos have been tugged in every direction. We've got a core group of ten, including many from Tier 1.
Customer experience is a monster topic for industry analysts these days; what business doesn't have customers? It's strange, then, that CX journalists are relatively scarce, especially in Tier 1. Journalists tend to chase technologies and vendors, not behaviors. We've listed some of the journos who do. Who have we missed?
Most PR pros know to analyze their targets’ work before pitching. Few make the time. Even if they did, what exactly would one look for? Here’s an exercise anyone can do, and it can reveal quite a bit about how they might cover your news.